Wednesday, August 14, 2013
Hofstede's cultural dimensions theory
The original theory proposed four dimensions along which cultural values
could be analyzed: individualism-collectivism; uncertainty avoidance;
power distance (strength of social hierarchy) and masculinity-femininity
(task orientation versus person-orientation). Independent research in
Hong Kong led Hofstede to add a fifth dimension, long-term orientation,
to cover aspects of values not discussed in the original paradigm. In
the 2010 edition of Cultures and Organizations: Software of the Mind [1]
Hofstede added a sixth dimension, indulgence versus self-restraint, as a
result of co-author Michael Minkov's analysis of data from the World Values Survey.
Further research has refined some of the original dimensions, and
introduced the difference between country-level and individual-level
data in analysis.
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